Catherine Choo
Biography
Catherine Choo is the Founder & CEO of yes&, an innovative consultancy based in Ireland that specializes in design thinking and strategic innovation. With extensive experience in business transformation and creative problem-solving, she leads her team in helping organizations unlock their potential through human-centered design approaches. Catherine has built yes& into a respected consultancy that works with companies across various industries to drive meaningful change and foster innovation cultures. Her expertise spans design strategy, organizational development, and collaborative methodologies. Through yes&, she has established herself as a thought leader in the innovation space, combining strategic business acumen with creative design principles to deliver impactful solutions for clients seeking to navigate complex challenges and opportunities in today's dynamic business environment.
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yes&
yes& is a creative and innovation consultancy. We specialise in communications & strategy, combined with digital product creation. By combining beautiful design, accurate data and the right technology we help our clients achieve growth. We form partnerships with our clients through a desire to always build and improve.