Erik Jenichen

Over two decades as a C-Level executive have shaped a clear conviction: the quality of decisions defines the trajectory of any business. Throughout my career, I’ve worked at the intersection of strategy, finance and governance, supporting organizations in moments where clarity, discipline and execution truly matter. I’ve led and supported transformations across energy, infrastructure, aviation, agribusiness, telecommunications, financial services and technology, in both global corporations and family-owned businesses. I’ve been “on the other side of the table”: as CFO, General Manager and executive leader, accountable for results under pressure. That experience is what I bring today into advisory roles: not opinions, but structured decision-making, execution logic and governance that sustains choices over time. As Founder & Managing Partner at WIN, I work directly with shareholders, boards, CEOs and C-Level executives during critical cycles such as: _ strategic inflection points _ turnaround and perf

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