Biography
Paul Mulder is the CEO of Emefin, the investment arm of the prominent Peruvian Mulder family. He plays a pivotal role in overseeing the group's investment strategy, which encompasses a diverse portfolio spanning the pet, chemical, agrochemical, and real estate sectors. Following the family's successful divestment from the pharmaceutical industry, Paul spearheaded their strategic entry into the pet sector. He is the founder of Super Pet in Peru and has been instrumental in Emefin's significant expansion, including the acquisition of Tiendapet.cl (now SuperZoo) in Chile and Kipenzi, a leading pet industry player in Spain and Portugal, in 2019. Under his leadership, Emefin continues to drive growth and internationalization in its key investment areas.
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Emefin
Somos la oficina corporativa de un Grupo Empresarial Familiar peruano con más de 80 años de experiencia en inmobiliario, manufactura, distribución, logística y retail en categorías de salud, consumo masivo y productos industriales